For the first time in its 15-year history of celebrating and inspiring kindness, KIND is transforming its iconic wrapper to launch the KIND Snack & Give Back Project™, a multi-year program to inspire kindness and empathy. Through the project, KIND will wear its heart on its wrapper by showcasing custom designs in support of communities that haven’t received their fair share of kindness. To mark the KIND Snack & Give Back Project™'s first installment, KIND is continuing its partnership with the Ali Forney Center (AFC). As part of the partnership, we’re launching a limited-edition KIND Pride bar, exclusively sold on www.kindsnacks.com from June 4 through July 31, 2019. 100% of the proceeds will be donated to AFC, with a minimum donation of $10,000, assisting in their efforts to protect and empower homeless LGBTQIA+ youth across the country. If you have any questions, please reach out to firstname.lastname@example.org.
Until now, KIND – which is known for its transparent wrapper and distinctive design – has never changed its packaging. The KIND® Pride bars’ rainbow-colored design is inspired by the Pride flag. The snack comes in one flavor, Dark Chocolate Nuts & Sea Salt. This best-selling flavor is a simple flavor combination of Brazilian sea salt sprinkled over whole nuts and dark chocolate. With 5g of sugar, it's a satisfying, nutty snack that only seems indulgent..