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KIND® PRIDE

As Pride Month activities officially return to New York City and across the globe, KIND Healthy Snacks (KIND) will honor the LGBTQ+ community with its second annual rainbow light display. The lights will illuminate the city’s skyline on the evenings of June 23rd and June 24th near the iconic Stonewall Inn, birthplace of the Gay Rights Movement. For those unable to attend the light display, KIND invites people from across the country to join the company in its support of the LGBTQ+ community by texting “Pride” to 1-833-623-KIND. For every text message received, KIND will donate $1 to its long-standing Pride partner, the Ali Forney Center, the nation's largest non-profit organization aiding homeless LGTBQ+ youth, with a maximum donation of $10,000, in addition to a $50,000 donation being made by the company to aid the Center's healthcare and shelter services.
Text 1-833-623-KIND to provide signed consent to receive autodialed texts from/on behalf of KIND about donating to the Ali Forney Center. Consent not required/not a condition of purchase. Msg & data rates apply. Not all carriers covered. Text STOP to stop (conf. msg. will be sent). See our Privacy Policy.

KIND® PRIDE returns as part of The KIND Snack & Give Back Project, a multi-year program to inspire kindness and empathy. This KIND® PRIDE bar supports and celebrates LGBTQ+ communities and is part of our journey to achieve true equality – for all – in America. To continue awareness and advocacy, KIND is partnering with the Ali Forney Center, the nation's largest non-profit organization aiding homeless LGBTQ+ youth and donating $50,000 to support their shelter and healthcare services.