whole nutrition hero

ingredients that taste good 
and are good for you

Ever feel like you have to choose between what you should eat and what you want to eat? Between what your stomach craves and what your brain wants?
We believe you shouldn’t have to choose. KIND is serving up more nutrient-dense, recommended foods – one delicious snack at a time. It’s All KINDs of Good.

WholeNutrition-freeform-DCNSS

KIND bars are...  

a delicious & convenient way to get nutrition from recommended foods into your diet – anytime, anywhere.

All of our products lead with a nutrient-dense, whole ingredient (like nuts and whole grains) - that’s The KIND Promise.

see how we’ve brought our nutrition principles to life across the country.

meet some of KIND’s favorite 

ingredients & bars

WholeNutrition-favorite-nuts

nuts

Heart-healthy almonds are the #1 ingredient in our best-selling Dark Chocolate Nuts & Sea Salt bar. We go nuts for nuts!
wholeNutritionoats

whole grains

The whole grains found in our snacks, such as oats and brown rice, help fuel your body with important nutrients like fiber, vitamins and minerals.
WholeNutrition-favorite-fruit

fruits

Fruit plays an important role in the diet, providing a wide variety of nutrients ranging from antioxidants to fiber.

explore