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The KIND Foundation

In 2004, KIND was founded with the following mission: do the KIND thing for your body, your taste buds and your world™. To deepen this mission, we created The KIND Foundation to foster kinder and more empathetic communities. Through the Foundation, we will strive to embrace our shared humanity and improve the way we relate to one another. We will continue to place a particular emphasis on celebrating and inspiring kindness. Stay tuned for programming updates and additional grant opportunities. Please note at this time we are not accepting unsolicited grant proposals. To learn more, check out our FAQ here or sign up for our newsletter here.
The KIND Foundation is a 501(c)(3) not-for-profit organization.


Empatico is a multi-year $20 million initiative to connect students around the globe. It’s a free online learning tool that aims to broaden kids’ world views through meaningful interactions with peers. By the end of 2020, Empatico endeavors to reach more than one million students in 25 countries and eventually make it possible for kids everywhere to connect with one another. Leading technologists, passionate teachers and global education experts collaborated to develop the beta version, which is now available. Teachers of 7-11-year-old students are invited to test the tool, share feedback, and help optimize it for their classroom needs. Learn more at

KIND Schools Challenge

In partnership with Making Caring Common, a project of the Harvard Graduate School of Education, we have hosted two KIND Schools Challenges, a program designed to empower middle- and high-school students to build kinder, more inclusive communities. By providing funding and mentorship, the Challenge gives enterprising students a hands-on opportunity to directly impact the way their peers treat one another – inside and outside of school. To learn more about the 2018 program, visit here.

This year’s winning project, ELL Give Back Program, comes from Medford High School in Medford, Massachusetts. A dynamic team of 11th graders and their student advisor brought their school together by offering a way for new English Language Learner (ELL) students to navigate their community. To learn more about this project and other ideas for fostering kindness, check out this toolkit.

Pop Your Bubble

The KIND Foundation believes that connecting people with diverse perspectives is one step towards building a kinder, more inclusive world. With this in mind, we created Pop Your Bubble – a social media experiment to connect people and allow them to explore other points of view, hopefully discovering we are all more alike than we are different. Our tool analyzed users’ Facebook profiles – age, gender, location, likes, and shares – to find people who could diversify their feeds and pop their bubbles. In just one year, the tool helped foster over 65,000 “unlikely” connections, exposing people to new voices, perspectives, and ways of life – all with just a few clicks! Although our experiment has ended, there are still many ways for you to continue to pop your bubble. Get inspired here.

KIND People

This program celebrates people who have gone out of their way to help others in need. A KIND Person is someone who has performed an extraordinary act of kindness or demonstrated a selfless commitment to others. Through this program, we look to recognize individuals who have acted with humanity to impact another person’s life or an entire community—making our world a better place.  To celebrate the most exemplary nominees and help them on their journey, we awarded over $1 million to 7 KIND People award recipients. Check out their incredible stories in the video below and learn more here.

Thank you to our phenomenal judges who helped us to select the 2016 KIND People award recipients. The judges were:

  • Ariana Huffington, Founder & CEO, Thrive Global
  • Jack Dorsey, Entrepreneur and Founder of Twitter and Square
  • Jason Alexander, star and television, stage and screen
  • Lauren Paul, Co-founder of Kind Campaign, a nonprofit that brings awareness and healing to the negative effects of girl-against bullying through a global movement, documentary film, in-school assemblies and educational curriculums
  • Rick Weissbourd, co-leader of Harvard GSE's Making Caring Common - a national effort to make moral and social development priorities in child-raising and to provide strategies to schools and parents for promoting caring and tolerance in children

KIND Causes

Until November 2017, KIND Causes served as a grant giving vehicle to further the work of those making the world a little kinder. First under KIND Snacks and then, starting in October 2016, through The KIND Foundation, KIND Causes donated more than $450,000 to fuel socially impactful ideas. Each of these Causes were selected by our community – by committing to perform a kind act in their own life, supporters registered a vote for their favorite Cause. In 2017 alone, KIND Causes winners aided 200,000 children and over 500 families; and, our impact is only growing as we continue to collect reports from our grantees.

In order to continue delivering an optimal program, The KIND Foundation has currently suspended KIND Causes. During this time, we will be evaluating and improving the technical and programmatic components that make the program a success. To learn about past winners, please visit here.

Entrepreneurship Summit

On November 17th, 2016, The KIND Foundation hosted an educational Entrepreneurship Summit for aspiring and early-stage entrepreneurs focused on building businesses that will have a positive social impact. As a part of Global Entrepreneurship Week, the Summit focused on propelling the next generation of successful and responsible businesses through a day of learning, conversation, and connection. Nearly 300 entrepreneurs participated in the Summit, both in-person and online, through a range of educational workshops, lectures, and one-one-one sessions.

To bring this experience to life, The KIND Foundation partnered with Venture for America, a nonprofit Fellowship program that empowers young people to revitalize American communities through entrepreneurship. Noteworthy business and thought leaders joined to speak with Summit participants. Featured speakers included Daniel Lubetzky, President, The KIND Foundation and Founder & CEO, KIND; Jeff Raider, Co-Founder & Co-CEO, Harry’s; Rhys Powell, President & Founder, Red Rabbit; and Arianna Huffington, Founder, Thrive Global. KIND also provided support for the Summit by shutting its doors and mobilizing team members across every department – from marketing and communications to operations and customer service – as part of the company’s day of service.

We encourage you to learn more about the Summit by checking out last year’s agenda here and watching an overview of the day here.

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